Big brands like Starbucks and McDonald’s have mastered customer loyalty.

The good news? You don’t need a billion-dollar budget to apply the same strategies to your local business.

☕ Starbucks: Mastering Engagement Through Gamification

Starbucks Rewards Program is built around one simple idea:
➡️ Earn points for every dollar spent.

Customers collect “Stars” with every purchase, which can be redeemed for free drinks, snacks, or exclusive items.

But what really drives engagement is gamification:

• 🎯 Bonus Star challenges

• 📅 Double Points Days

These turn spending into a game—and keep customers coming back.

🍟 McDonald’s: Making Loyalty Personal

The McDonald’s Rewards system is straightforward but highly effective:
➡️ Earn 1 point per dollar spent.
➡️ Unlock free food at key milestones.

What sets it apart is personalization:

• Offers based on purchase history

• Push notifications for deals customers actually want

How You Can Do It Too

You don’t need custom apps or big budgets to replicate these strategies. With a tool like Tap4Bond, here’s what your food & beverage business can do:

🎁 Points-Based Loyalty Cards

Customers earn points per visit or purchase, redeemable for rewards like free coffee, desserts, or discounts.

📲 Automated Push Notifications

Promote happy hour, announce flash deals, or offer bonus points—all via smart notifications.

🤝 Referral Program

Encourage word-of-mouth growth by rewarding customers who refer friends—just like McDonald’s app promo codes.

👑 Tiered Memberships

Offer VIP perks to your most loyal customers. Think:

• Double point days

• Early access to specials

• Birthday rewards

Ready to turn your regulars into super fans?
Launch your loyalty program in just a few clicks—with no coding or ad budget required.